Centrul de Cariera ASE


BCR is seeking to hire a Data Analyst (full time or part time) on a temporary contract to join its Customer Contact Management team within Business Development Division.
Job role: Responsible for ensuring support in customer care and sales campaigns and raports to all entities involved regarding the results of the latter. Performs ad-hoc and recurrent analyses on the client base.

• Provides data base selections for direct marketing campaigns by using Campaign Management Tool;
• Evaluates the result of direct marketing campaigns and identifies the strong and weak points of the marketing programs developed.
• Develops ah-hoc or recurrent reports/dashboards;
• Recommends the best strategies to be applied based on previous experience: response rate of campaigns, customer segmentation and product usage;
• Uses insights form analytics (propensity to buy, use or close banking products) in order to develop and optimize the direct marketing campaigns across channels;
• Recommends business segment managers and sales managers tactics that can be used in order to capitalize the identified opportunities and limit the risks.
• Ensures the support for the maintenance and upgrade of the Campaign Management System;
• Ensures the support for organizing the set of data that will be used for defining direct marketing campaigns.

• Experience in similar position is a plus;
• Knowledge of SQL, MS Office/ usage of SPSS, SAS, R, Python is considered a plus;
• Communication, adaptability and collaboration skills;
• Attention to details and proven ability to handle multi-tasking in a fast-paced environment, to contribute individually and as part of the team;
• Organized, attention to detail, highly motivated and dependable in achieving set goals.

If you are interested in this position, please apply by sending your CV at andreea.vintila@bcr.ro.